Post by account_disabled on Jan 8, 2024 1:07:59 GMT -5
AGoogle Ads ads at the top and in the organic search results further down. You may have even thought if only there was a way I could find out which of my competitors are ahead in the shoes of Google and what they are focusing on. Competitor analysis with Google Ads If you use Google Ads advertising you can actually find information about your competitors inside Google Ads completely free of charge. It is called an Auction Insight Report. You can of course just do a Google search for the product yourself and see what is shown in your competitors Google Ads advertisements.
However you will never be able to get a good overview of what the others in the market are doing. Google is constantly experimenting with ad serving which means that the placement of Google Ads ads is constantly changing. In addition you never know which competitors you will appear with. Although you cant form a full overview of what others are doing Google Ads can give Phone Number List you a picture of Who are your competitors How do you compare to your competitors What do they focus on in their ads How to find your Auction Insights report in Google Ads Log in to your Google Ads account. Select one of the tabs Campaigns Ad groups or Keywords Here I have chosen a specific ad group under the Dresses campaign as .
I am examining the competition for a specific type of dress. See picture below You can also select the Dresses campaign itself click on the Campaigns tab and select the campaign you want to investigate. Then you get a more general overview. you can select a specific keyword in the same way as shown in the image above just under the Keywords tab. Who are your competitors The overview you get will look like this You can easily get a surprise if a new competitor appears. You can stay fairly ahead of.
However you will never be able to get a good overview of what the others in the market are doing. Google is constantly experimenting with ad serving which means that the placement of Google Ads ads is constantly changing. In addition you never know which competitors you will appear with. Although you cant form a full overview of what others are doing Google Ads can give Phone Number List you a picture of Who are your competitors How do you compare to your competitors What do they focus on in their ads How to find your Auction Insights report in Google Ads Log in to your Google Ads account. Select one of the tabs Campaigns Ad groups or Keywords Here I have chosen a specific ad group under the Dresses campaign as .
I am examining the competition for a specific type of dress. See picture below You can also select the Dresses campaign itself click on the Campaigns tab and select the campaign you want to investigate. Then you get a more general overview. you can select a specific keyword in the same way as shown in the image above just under the Keywords tab. Who are your competitors The overview you get will look like this You can easily get a surprise if a new competitor appears. You can stay fairly ahead of.